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Frequently Asked Questions:
Q: What is GradAd?
Q: How will this benefit me as a yearbook advisor?
Q: Will GradAd save me time?
Q: Who will handle the financials and how?
Q: How do the parents pay for their ad?
Q: How do parents know how to “find” GradAd?
Q: Can parents set up and pay for their ad online at the GradAd site?
Q: Can parents set up and pay for their ad by mail if they do not want to do it online?
Q: Will the parents get their pictures back if they send hard copy photos?
Q: How do the ads then come to the school?
Q: What if parents don’t all do full page ads?
Q: Does it matter what software we use to create our yearbook?
Q: What does it cost to use your service?
Q: Should we raise the cost of our ads?
Q: So, GradAd will create our parent ad flyer, collect all monies and ads and then create
our final ads and give us one check to deposit?
Answers.
Q: What is GradAd?
A: GradAd is a service designed to aide in the sale and production of parent / family congratulatory yearbook ads.
Q: How will this benefit me as a yearbook advisor?
A: GradAd will help you to market to the parent, collect monies and layout and design your congratulatory yearbooks ads.
Q: Will GradAd save me time?
A: Yes, our research shows a yearbook advisor and staff will spend an average of between 2-4 hours per page of yearbook ads to market, collect monies, track financial information and design and layout ads. If you have 15 pages of yearbook ads that is a time savings of between 30 to 60 hours.
Q: Who will handle the financials and how?
A: GradAd will do all the accounting for you and provide you with a spreadsheet of the details along with one check made out to your school yearbook account. You will have only one check to deposit and you will have a detailed accounting spreadsheet for your records.
Q: How do the parents pay for their ad?
A: Parents may pay with Visa, MC, American Express or Check.
Q: How do parents know how to “find” GradAd?
A: GradAd will create you school specific ads flyer that you will then mail home to the parents, All information for the parents will be included in the flyer.
Q: Can parents set up and pay for their ad online at the GradAd site?
A: Yes.
Q: Can parents set up and pay for their ad by mail if they do not want to do it online?
A: Yes.
Q: Will the parents get their pictures back if they send hard copy photos?
A: Yes, all materials will be sent back to the school organized in individual envelopes by student and parent name- ready to be returned to the parents.
Q: How do the ads then come to the school?
A: GradAd will take all information sent through the site or via mail and create your yearbook ads. We will provide you with full-page Jpg images as well as PDF images of the full pages. You will then simply place the finished full-page images into your yearbook pages.
Q: What if parents don’t all do full page ads?
A: We will combine the smaller ads to create full-page ads and provide you with the full-page image to be placed into your yearbook page.
Q: Does it matter what software we use to create our yearbook?
A: No, your images will be prepared for your school to be placed into InDesign, Pagemaker or online yearbook creation methods.
Q: What does it cost to use your service?
A: There is no “out of pocked” cost to the school to use GradAd…Since yearbook ads are a fundraiser-GradAd will receive payment for it’s services from a portion of the ads monies collected from parents. The fee for use of our service is 20% of the ad monies collected by GradAd. The numbers will be detailed on your final accounting from GradAd. Consider the time that will be saved to you and your staff.
Q: Should we raise the cost of our ads?
A: Most customers will adjust the cost of the ads slightly, maybe 10% to help off set the service fee, However history shows that when it is easier for both the parents to place the ads and the yearbook staffs to not have to create the ads…that ad sales then increase, thus the total amount deposited to your yearbook account can remain virtually unchanged.
Q: So, GradAd will create our parent ad flyer, collect all monies and ads and then create our final ads and give us one check to deposit?
A: Yes.
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